Week 02 Assignments
DM1111 Color Theory : Assignment #1 - [Part 1]“9-STEP GREY VALUE CHART”The Value Chart is made up of 9 different values of grey. You will paint a series of swatches from white to black. The tonal difference between the steps should be of equal percentage.
Each swatch should be of 1” x 1” [inch].
Lay them down from white at the top to Black at the bottom.
It is very important to mount these swatches carefully. Neatly cut and stuck on the page.
SubmissionSubmission Date: Week 3 [30th Apr – 5th May] – In Class
Each assignment should be submitted in a clear plastic sheet, with the grading sheet attached to the back.
Please fill in all the necessary fields in the grading sheet. Eg. Name, Admin no. Date, Assignment name etc.
DM1112 Concept Development IdeaHome Work --- Week 2
1) Weekly Inspiring Image Collection & Expression:
Week 2: Self Expression Profile 2 – ‘The Creature’
a) Objective: Seeing Things w/ an Inspiring Focus
You need to collect (& paste) at least 5 pages of inspiring images of the above profile for your Idea Book.
Use found (internet & used magazines) & self taken images (photos) as your inspiring images. Note: be very sure that not only should they fit your * interpretation of this profile; THEY MUST also BE INSPIRING TO YOU!!
*interpretation: You need to define the Self Expression Profile of ‘The Creature’ w/ your own interpretation, or just use mine, ie ‘FORM that is given New & Higher Life’. Then you need to search (& paste) images by using that ‘attitude of seeing’.
You can have expansion of ‘other images’ included, but you must write down their definitions’.
b) Objective: Expressing Inspiring Subjects
Also, use 1 or more pages to interpret & express any inspiring topic(s) presented in the week 2 lecture:
1) World Vision about the 2 types of humans,
2) The Creators,
3) Self Expression Profile 2 – ‘The Creature’
4) & any other direct / indirect topics from this lecture
During the lecture, you can take down side-notes using writings & drawings of topics that inspires you. You can & should use your own interpretation to express these topics. There is no real right or wrong, but only whether it’s appropriate.
You can use your found / recorded images to present, explain, define, redefine, express… these topics. Depends on what you do in your Idea Book, your is graded on your
1) focus level during the lecture,
2) association ability as you collect images,
3) manipulation ability when you change parts to express,
4) inspiration & motivation level for how much you have expanded your expression,
5) creative imagination power as you interpret…..
(pls organise your Idea Book by marking / tagging your pages by week 1, week 2…& so on )
2) Weekly Inspiring Image Archiving
Create a file (S. E. Profile 1 – The Born Alive Self) in your computer to collect / save at least 10 inspiring images that expresses your Born Alive Self (Images can be the same as those being used in your Idea Book). This, together w/ other inspiring images of other weekly S. E. Profiles, will need to be submitted in a CD at the end of the module.
Please do this every week as this is a weekly routine for all students of this module.
DM1113 Design FundamentalWeek o2 Homework
Objectives : To be more sensitive with the quality of lines
and thickness.
Deadline : Week 02 class (coming Thursday or Friday)
Do a series of line exercise using your technical pens (0.1mm, 0.3mm,
0.5mm and 0.8mm), A4 layout pad and
section pad(try out), as shown in the
lecture.
Techniques to be done are:-
1.Stippling,
2.Hatching,
3.Cross-hatching,
4.Wavy lines,
5.Zigzag lines, and
6.another 3 freestyle lines (of your own)
Every technique used must have
at least 3 densities and drawn in a
(2cm width x 6cm height) area.
Each of these techniques must be shown in all
4 different thickness of
the technical pens.
All drawings should be done on layout pad, in portrait format.
DM1115 Visual Audio Storytelling : Assignment #1Week 02 Collage Advertisement
In this assignment, you are required to create an advertisement using the collage technique.
Objectives
To translate an idea into visual form, an advertisement. Consider how you can convey your message in this advertisement and how to attract consumer’s attention .
Considerations
1) What is your product? (e.g. Nike )
2) What is the slogan? (e.g. Just Do It)
3) Who is your target audience?
4) What is your selling point/ theme/ message?
Deliverables - One
3 thumbnail sketches Sketch out 3 different thumbnails to illustrate the product you are advertising. Keeping in mind your target audience and the selling point of your product. It should include your product name and roduct slogan.
(Your idea must be approved before proceeding to work on your collage.)
Dear Students,
If you're interested, pls contact your course coordinators to register.
DMD Cohorts
Eric Tan CC'05
Alex Soh CC'06
Patricia Tan CC'07
MDA is supporting two seminars to be conducted by Jeff Ulin from 2-3 May 2007, which NYP staff and students are encouraged to attend.
The event on
2 May touches on
IP issues in the digital space. _______________________________________________
Mr Jeffrey Ulin serves as the senior director of distribution and business affairs for Lucasfilm Ltd, USA.
He also doubles up as a senior legal/business affairs executive at Lucasfilm, and key advisor to Lucasfilm Animation. He is reputed to be a deal closer and strategist, with expertise in entertainment software distribution, intellectual property management, and international business transactions such as worldwide free and pay television, video and theatrical rights.
For further details, please see attached flyesr below.
iAdvisory Seminar Series Doing Business in USA for Digital Media Companies, 3 May 2007USA is widely regarded as the hotspot for digital media companies and home to industry giants such as Walt Disney, Microsoft,Lucasfilm, to name a few. While it is a land of opportunities for digital media companies, it is also a known fact that doing business there brings with it many hidden costs. International Enterprise (IE) Singapore together with Digital Media Academy (DMA) and the Media Development Authority (MDA) are pleased to present iAdvisory Seminar Series: “Doing Business in USA for Digital Media Companies” – a half-day seminar highlighting the issues that companies in the digital media industry should be aware of when expanding into USA.
Managing Intellectual Property in a Digital World, 2 May 2007SCHEDULE OF EVENTS:9:00 Registration
9:30 Impacts on Traditional Media
10:00 Q & A
10:15 Coffee / Tea Break
10:30 Legal Issues
11:00 Q & A
11:15 The New Paradigm
11:45 Q & A
12:00 End of Session
12:30 LUNCH
-
Mr. Wong
